ASM has been using social media professionally for entrepreneurs and businesses since 2005, beginning with a once “garage entrepreneur” turned snowboard manufacturer and patent holder in Los Angeles.
Amber, ASM’s lead Social Media Marketing Strategist, even educated her communications professors about social media for brand building and public relations while at CLU when MySpace was in its beginning stages. Due to this “early adoption” of using social media as a marketing tool, many businesses consider Amber a "Social Media Pioneer" and a "Social Media Marketing Maven" for her ability to transform start-up companies into well-known brands in key target audiences and her ability to utilize tools like twitter, Facebook, YouTube, LinkedIn, MySpace and many others to develop and grow businesses.
There are a lot of great advantages social media marketing has when compared to traditional forms of marketing.